When did British designer Edward Beran invent Venetian blinds and how did the name originate?

The Venetians didn’t invent Venetian blinds despite its name.

It was British designer, Edward Beran, who, in 1769, enclosed adjustable wooden slats into a frame in order to regulate the amount of light coming into a room.

They became known as Venetian blinds as a marketing ploy because Italian furnishings were considered very sophisticated in England at the time.